Seventh graders learn the three classic tools of persuasion — ethos (credibility), pathos (emotion), and logos (logic). Naming which appeal a message uses helps you judge whether an argument is strong or just tugging at your feelings.
Students will be able to…
Persuasion works through three appeals — trust, emotion, and logic. What are ethos, pathos, and logos?
Project this and tap each. Have students learn the three appeals of persuasion.
Tap any phase to open the teacher moves and student actions.
Persuasion works through trust, emotion, and logic — what are they?
Students explore.
Students practice.
Students apply.
Students close.
Aligned to the Common Core ELA Standards (informational literacy) & NAMLE media-literacy competencies.
Assess arguments & evidence.
Write persuasive arguments.
Identify persuasive appeals.
Evaluate reasoning & appeals.
Preview the three formative checks. Tap “Sample answer” to see what mastery looks like — hide them before you print for students.
Have students find an example of each appeal in an ad or speech. A printable rhetoric sheet is in the ELA library.
Tap a card to flip it, then rate whether you knew it. Built from this lesson’s vocabulary.
A quick self-check with instant feedback, drawn from this lesson’s key terms.
A print-and-go review sheet with a built-in answer key. Tap “Show answer key” to reveal answers, or print the clean version for students.